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As a management and production company for high-end hoteliers across the US, American AVC used to have a typical heavy metal rock and roll feel similar to that of many other AV companies. Their new site, incorporates clean and modern responsive layout design, and focuses on the new creative direction. The design boasts beautiful company videos and images produced exclusively for their target audience, in order to inform, reinforce, demonstrate or entertain. We implemented best-in-class video streaming servers, so that video delivery is seamless and responsive for both computer and mobile users.